# Shocraft

> The complete platform for coaches to run their practice in one place: appointments, courses, communities, events, funnels, live streams, video messages, and more.

Shocraft is for life, business, fitness, and practice coaches who are tired of stitching together five different apps (booking, payments, community, courses, email) just to run their practice. Free to sign up. You only pay for what you turn on.

Designed to make you more money, increase recurring revenue, improve client satisfaction, and make your life easier.

## Product
- Homepage: https://shocraft.com/
- Pricing: https://shocraft.com/pricing
- About / co-founders: https://shocraft.com/about-us

## What coaches can sell and run
- Online, in-person, and house-call appointments
- Courses and communities
- Events and classes
- Packages and monthly memberships
- Live streams and webinars (free or ticketed)
- Sales funnels and lead magnets
- Video messages, digital downloads, books and audiobooks
- Sales tracking, team management, custom branding, buy now pay later

## Feature pages
- https://shocraft.com/feature/online-appointments
- https://shocraft.com/feature/courses
- https://shocraft.com/feature/communities
- https://shocraft.com/feature/events
- https://shocraft.com/feature/funnels
- https://shocraft.com/feature/live-streams
- https://shocraft.com/feature/video-messages

## Positioning
- Pain: stop running your coaching business across five apps
- Objection: one platform is not the same as five tools glued together (Zoom + Kajabi + Circle stack). Stop overpaying five vendors for tools you barely use.
- For: coaches running their own practice (life, business, fitness, and similar)
- Not for: general entertainment livestream apps, or agencies managing dozens of unrelated client brands

## Product visuals
- Homepage renders a live online-appointments product preview (calendar, time slots, booking) with no click required
- Each offer button opens a full product walkthrough page under /feature/...
- Feature pages include interactive UI showcases for sessions, courses, communities, funnels, live streams, and more

## Social proof
- 247+ coaches already succeeding on Shocraft
- Coach photos, names, and testimonials scroll on the homepage

## What coaches say
- "I finally stopped bouncing clients between a booking link, a course site, and a separate community. Bookings and sales live on one page now." — Maya R., business coach
- "Shocraft replaced the Zoom-plus-Kajabi-plus-Circle stack for my practice. Clients stop asking which app to open." — Jordan K., fitness coach
- "Monthly memberships and sessions in one place made recurring revenue easier to manage without another tool." — Sam T., life coach

## Co-founders
- Christopher (Co-founder): US Marine Corps veteran; 15+ years in software engineering and architecture; former NASA engineer; builds high-scale systems; named most investible company on BetaBlox; uses Shocraft to teach people how to go out and have an amazing time without drugs or alcohol. Profile: https://shocraft.com/christopher
- Lilly (Co-founder): built and exited multiple successful businesses; world-renowned barber and stylist; mentor to founders and growing brands; published author; repeat judge on entrepreneur series BetaBlox; uses Shocraft to teach people how to properly navigate entrepreneurship. Profile: https://shocraft.com/LillyBenitez

## Trust
- Card payments run through a secure payment processor
- Free to create your coach account
- Turn on only the products you need. No forced all-in bundle
- Cancel anytime. No long-term contract

## Pricing
Free to sign up. You only pay for what you turn on. Most coaches start free, then turn on products as they sell. Full details: https://shocraft.com/pricing

- Appointments & sessions: $59/mo Essentials or $120/mo Studio. Online, in-person, and house calls; booking, payments, and hosted video included
- Communities: $99/mo per community + 5% commission on sales
- Courses: $99/mo per course + 5% commission on sales
- Events & classes: $1 per ticket sold
- Live streams & webinars: $0.006 per viewer per minute, or $0.015 with recording. Prepaid hosting (add $5+ before you go live); optional ticket sales and ticket-funded hosting
- Video messages: 20% commission on sales
- Digital downloads: 20% commission on sales
- Books & audiobooks: 20% commission on sales
- Sales funnels: Free for 1 published funnel; Pro $40/mo for 10 published funnels, then $4/mo each extra. Pro adds Shocraft-hosted funnel video and text alerts for new leads

## FAQ
- Is Shocraft free to start? Yes. Free to create your coach account. You only pay for the products you turn on.
- Who is Shocraft for? Coaches running their own practice who want bookings, courses, communities, events, and payments in one place.
- Who is it not for? General entertainment livestream apps, and agencies managing dozens of unrelated client brands.
- Can I cancel anytime? Yes. Cancel anytime. No long-term contract.

## Optional
- Affiliate program: https://shocraft.com/affiliate-program
- Terms: https://shocraft.com/terms
- Privacy: https://shocraft.com/privacy